Back in the day, the best ways to advertise were through the local newspaper, radio and even billboards. However times has changed, and have continuously shifted rapidly. The attention span of end users are much shorter now, given how fast content is being produced and published every minute.
So you’re an online store owner. You’ve recently setup your shop front, and you’re ready to go. Your next step is to start running a successful SEO campaign. You’ve looked into it and you’re considering running an SEO campaign yourself, rather than outsourcing this crucial step to a professional digital agency. We hear this so often from so many online shop owners who were simply just trying to save costs.
Email Marketing is just one of the many ways that you can connect with your customers. Whether you are just starting out or have a substantial database, it’s important to engage with your customers at the right place and time. You can quickly build trust and credibility through email marketing, by sending relevant content to the right people.